The same color can go through transformations. What can we do with a pure pigment?

It may be diluted or it may be mixed with some other colors. Additions have a neutralizing effect, for example, they can shade or mute pure pigments. Because of the various additions a cool color, like blue, can look good on all types of skin. So when someone says: “I don’t go for purple,” the first question that arises in response is: “but what kind of purple?”

The texture of the fabrics also plays a huge role. Just look at silk and wool in the same color.

I would like to draw your attention to the following. There is a large group of people who look good in clean or diluted colors. These empty and “simple” colors make them look expensively dressed.

There is another group of people who cannot stand pure pigments. And if they are in clothes of pure colors, it seems that they are dressed to work in their gardens or in the middle of renovation worksJ

The photos I attached are about two princesses. Perhaps it is not the best idea to show them as an example – they are public persons, they have plenty of tools in their arsenal, sometimes what they wear is a pure marketing decision. Nevertheless it is still clear that one of them looks good in pure colors, and the other needs more complex solutions.

What about you?


Let’s talk about colors. In my opinion most people tend to dress in “their own colors.” Just watch people buying clothes in stores. It is desirable that you observe people of different coloration – from bright brunettes to delicate blondes. You will find out that people simply do not see half of the things in the store, they pass by eagerly seeking “their colors”. In fact, the book of J. Iten is about this phenomena. I do not discard mistakes and emotional shopping, of course.

I think that you can wear “not your own colors” if you dress up for a role. You are a professional actress, a fashion model, or you play a role (we all do this often). For example, you play a role of a Diva at your corporate party! You adapt to the role by choosing makeup and accessories corresponding to the outfit. It may happen that you are drawn to Punk or Rock styles, and you wear black all the time. Here again, all non-mass market trends are partly a role-playing game.

Suppose your life is not related to the theater and you are not a fashion freak, not an Emo or a Punk. Your goal is to shine with your natural beauty with the least effort. You do not have much time. That’s how it is with me. You need to quickly prepare a breakfast, bring the children to school and so on. Whether you want it or not, you will strive for energy, I mean you will want to support your appearance at the color level.

Try this experiment. Spend one day in “not your color” clothes. What is “your” and “not your” color, everyone understands intuitively. I am not talking about some complicated nuances. Spend a day in a color that does not suit you, listen to your feelings. It is unlikely that you will get sick, but, definitely, you will not have an increase of energy. Moreover, you will take energy from others, because people will notice the inconsistency.

Questions of today. What are you? Monochromatic or multicolored? I mean your natural color harmony – eye color, skin color, hair color. I am a monochrome (the same color at different degrees of saturation – dark brown hair, eye color, swarthy skin). In some sense it is easy for me … How often do you wear the colors inherent to your appearance (colors of eyes, hair and skin)?

Minimalism and East Asia

The first picture is Jil Sanders by Raf Simons 2009, I will happily put the reference for the second picture if you give me the reference.

If we apply Four Seasons Color Theory in respect of  aesthetics of  countries, then Japan will be definitely a Winter type. Just read this beautiful short essay “IN PRAISE OF SHADOWS” by Jun’Ichiro Tanizaki . It is a real treat. You will find that all epithets which characterize Winters are applicable to the traditional Japanese aesthetics –  purity,  color blocking , clear lines and minimalism.

Jun’Ichiro Tanizaki in his  “IN PRAISE OF SHADOWS” writes the following:

“Were it not for shadows, there would be no beauty. Our ancestors made of women an object inseparable of darkness, like lacquer-ware  decorated in gold or mother of pearl. They hid as much of her as they could in shadows, concealing her arms and legs in the fold of long sleeves and skirts, so that one part and one only stood out – her face. The curveless body may, by comparison with western women, be ugly. But our thoughts do not travel to what we cannot see. The unseen for us does not exist…..

Our ancestors cut off the brightness on the land from above and  created a world of shadows. and far in the depth of it they placed woman, marking her the whitest of being. If whiteness was to be indispensable to supreme beauty, then for us there was no other way.

The point here is that one’s color palette (Winter, Spring, Summer, Autumn) may determine the entire style direction. In case of Winters it could be Minimalism,  a complicated concept, which sounds simple. Then the alliance of Uniqlo (a Japanese Brand ) with Jil Sanders (one of the founders of Minimalism) is not surprising.

Minimalism does not tolerate lots of accessories because  it is a human body, which is the major accent. There is no vibrant energy in this style. It is a pure thought where the focal point is the body. The concept resonates  with  Winter Season concept in  the Seasonal Color Theories. Winter signifies the death of nature with its pure, clear, frozen images. It also signifies the contrast, especially  the contrast of no-colors – black and white.

Are all Winters minimalists?:))) I am a Winter type and I tend to like Minimalism.

Jil Sanders for Uniqlo 2011



Palette – Print is your face

Meg Ryan’s Photo; Design of the print is from




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